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Business Plans - Crucial Or A Waste Of Time? - 0 views

  • Business Plans – Crucial Or A Waste Of Time?
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    "A well-researched business plan can be a waste of time, but it can also show your ability to follow through on an idea."
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ChangeThis :: Live the Juggle Life - 0 views

  • "In this scrambled up world of work there are no rules and few walls. And that means the key to business success is totally up for negotiation. It’s time to rethink the best skills to have in any executive or entrepreneur’s toolbox. Forget an MBA from a flash business school, a talent for spreadsheets, or an aptitude for social networking. Think Juggle!"
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    Don't advocate this - but interesting - the power of not planning - perahps interestingly pointing to "improvisational pdf" tagged earlier?
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The New How - O'Reilly Media - 0 views

  • The New How Creating Business Solutions Through Collaborative Strategy
    • william doust
       
      get free sample chapter here:
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    "Once in a generation, a book comes along that transforms the business landscape. Company strategy typically has been planned by corporate chiefs in annual meetings, and then dictated to managers to carry out. In The New How, Nilofer Merchant shows corporate directors, executives, and managers that the best way to create a winning strategy is to include employees at all levels, helping to create strategy they not only believe in, but are also equipped to implement."
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how to write a business plan, sales plans, marketing strategy, free templates, examples... - 0 views

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    useful site for planning, strategy etc plus templates and other downloadables
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Brand Building + Social Media = Zappos Example and Employee Advocacy - Fast.Fwd.Innov@tion - 0 views

  • Brand Building + Social Media = Zappos Example and Employee Advocacy
    • william doust
       
      Very inspiring change context - and see it with community building eyes - from the philanthropic sector ;-) enjoy
  • every year a culture book including testimonials of employees about how it is to work at Zappos.
  • Zappos tends more on spending money on employees than on media planning.
  • ...6 more annotations...
  • We invest the time and money into hiring and nurturing the right people, as many other companies do in their media planning - Brian Karma, Zappos director of creative services and brand marketing
  • you’ve got it in you DNA, whether you don’t: being able to implement the community management at all levels of a company, the 360 degrees process communities as Ross Mayfield explains, is more like an utopia for many companies that won’t be able to master the social media channel as Zappos do right now.
  • It’s one strategy that would work for any company,
  • not a company culture that many can afford to develop
  • the strategy is just smart: empowering people so they keep on being accurate and engaged with their customers to provide them with the best-in-class customer care, making people comfortable with buying shoes online and spreading the word thanks to the customer support.
    • william doust
       
      This is sooo inspirational. Can we build charitable organisations with this view on a budget? - mmm. Anything is possible for those who persist ;-)
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    Check this out really inspirational - link etrategy to employees values in serving community. Well, this is what i read between the lines as I take the business concept into a community context ;-) It also links to the publishing element we've discussed time and time again. You'll love it ;-)
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Debunking Six Social Media Myths - BusinessWeek - 0 views

  • Debunking Six Social Media Myths Using social media to market your business is a good idea. Just don't plan on getting your whiz-kid nephew to do it for free
    • william doust
       
      This is a fab article on business week to get you to think b4 going bezerk with social media my lovely chum ;0)
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